Jay sits down with beauty creator Mikayla Nogueira to go beyond the online persona and share the real story behind her rise. Mikayla opens up about the struggles that shaped her before finding success, the viral moment that changed her life overnight, and the painful reality of a marriage impacted by addiction and divorce. She also shares how she found her way forward, reconnected with her high school first love, and launched her own beauty brand with Sephora.
With Love and Gratitude,
Jay Shetty
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What We Discuss:
Introduction
Why Share Your Story Now?
Beyond The Influencer Persona
Childhood Memories That Shaped Her
Bullying & Discovering Makeup At Age 10
The Insecurities Behind the Confidence
Expressing Her True Self Online
The Origin Of Her Passion For Makeup
Work Ethic And Thinking Big
Creating Her Very First YouTube Video
Presenting A 50-Page Business Plan
Returning To Her Hometown & Donating Makeup
Getting Hired At Ulta Beauty
Letting Go of the Future She Planned
Losing Her Job and Finding a New Path
The First Viral Video
Manifesting Success & Building A Content Engine
Experiencing Her First Cancellation
Reflecting on Past Controversies
The Mental Health Toll of Rapid Growth
The Boston Accent
Meeting Her Ex-Husband Cody
Navigating Addiction In A Relationship
Dating An Influencer & Dating An Addict
Marriage Through Addiction and Relapse
A Harrowing Late-Night Emergency
Making the Decision to Divorce
The Path To Divorce
Finally A Fresh Start
Reconnecting With High School First Love, Zach
Building Her Beauty Brand (POV)
Looking Back
Mikayla On Final Five
Episode Resources:
Facebook | https://www.facebook.com/share/1C43BCLCFi/?mibextid=wwXIfr
TikTok | https://www.tiktok.com/@mikaylanogueira
Instagram | https://www.instagram.com/mikaylajmakeup
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