podcast

The 5 Things I Look For Before Starting Any Business | Ep 967

05.05.2026
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Most struggling entrepreneurs are working hard in a bad business and don't even know it. In this episode, Alex breaks down the five structural advantages that separate businesses that compound from those that stall. No amount of hustle can fix a structurally bad business. Choosing the right industry does more work for founders than they'll ever do themselves.

In this episode

Stickiness: logo vs. net revenue retention

Examples of sticky and non-sticky businesses

Pricing for high gross margins

Operating in expanding industries and markets

Low operational complexity and low capital expenditure

Building a moat with uniqueness, know-how, and branding

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DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.