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Kaleb's roofing company was doing $20K a month and closing one in every 20 doors knocked in just two months. In this episode of Scale or Fail, Alex identifies what's holding the business back and builds the high-volume repairs machine nobody else wanted to run. 90 days later, Kaleb had gone from $32K to $250K in revenue.
In this episode
Introduction: Kaleb and Keys Roofing Company
Selling repairs versus replacements
Building the VSL and sales funnel
Customer retention: reviews and membership offers
Sales representative’s closing script
Leveraging speed as margin
Kaleb’s position on the scaling roadmap
90-day results: from $32K to $250K in revenue
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DISCLOSURE: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.
